Pioneering intelligent doordrop

Whistl is a market leader in doordrop media and targeting services.

We are experts in enabling brands to connect with consumers in their homes, applying insight and data analytics to target households that fit specific geo-demographic profiles.

Our intelligent doordrop campaigns are proven to drive acquisition and retention by enabling advertisers to reach the right people with the right offer at the right time. Intelligent doordrop is available in a range of versatile, impactful formats that literally help your message hit home.

As intelligent doordrop is so highly targeted, you can engage valuable consumers with minimal wastage, making it one of the most cost-effective broadcast channels in your media mix.

 

Whistl and the environment

Whistl is accredited to the ISO 14001 Environmental Management System standard and operates a carbon reduction programme and a wide range of environmental initiatives.

As members of the Two Sides initiative, we are bound to the principles of sustainable and responsible forestry, paper production and printing, while committed to ensuring that print and paper remains a versatile, effective and powerful means of marketing and communication.

Also as a distributor of doordrops, we take very seriously our responsibility to target households as precisely as possible, to reduce the environmental impact of transport, delivery and waste.

 

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Meet the team

Our team of experts is ready to plan, manage, deliver and evaluate your next doordrop media initiative.

Partners

We work with some of the most respected print and information services organisations to maximise the effectiveness of our clients’ campaigns.

Print Power

Print Power is a pan-European organisation dedicated to promoting print media and its role in modern integrated marketing programmes and campaigns. The organisation comprises a wide range of companies representing the entire print media value chain – production, distribution, printing, content and delivery. This enables Print Power to give us the benefit of unparalleled expertise and experience in all areas of the print industry.

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Experian

Experian is the leading global information services company, providing data and analytical tools to clients around the world.. Experian’s Mosaic UK consumer classification provides accurate insight into the demographics, lifestyles and behaviours of all individuals and households in the UK, which we use to improve our understanding of consumers and locations, and intensify the power of your doordrop media campaigns.

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ELMA

ELMA (European Letterbox Marketing Association) is the leading European organisation for doordrop solutions which include the distribution of any print media, such as catalogues, brochures, free newspapers and product samples. Reflecting our commitment to furthering industry best practices, our Managing Director, Mark Davies, is Chairman of the Board of ELMA, which selects its members carefully to represent the best in class in each market.

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Warc

Warc (formerly the World Advertising Research Center) is relied upon as an independent and authoritative source of insight by marketing professionals worldwide. It combines new thinking and trends with best practices to help clients make the most informed decisions about their marketing strategy. Warc blends its own content with that of industry partners to ensure its services remain comprehensive and relevant to today’s marketer.

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Latest news

Find out what’s new and next in the rapidly-evolving doordrop media landscape.

Shopper marketing is coming home

Shopper marketing is coming home

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Strong growth for doordrop media in Q3 2016

Strong growth for doordrop media in Q3 2016

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Reach more customers with new Royal Mail short term offer

Reach more customers with new Royal Mail short term offer

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Doordrop Media Short Term Offer

Doordrop Media Short Term Offer

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